Flow triggers overview

A summary of all available triggers in Flow Builder

Written By Iqmal ()

Updated at October 2nd, 2024

Triggers are the foundation of any automated workflow, defining the event that initiates your flow and enabling you to automatically respond to specific actions. Flow Builder offers a diverse range of triggers to cater to various use cases, ensuring your flows respond to a range of customer interactions and events.

In this article, a summary of all the different flow triggers is provided so you can choose the right ones to meet your business needs. The table below outlines all available flow triggers and how they initiate a flow:
 

Trigger name Description
Incoming message received Initiates the flow when a customer sends a message to your business
New customer message received  Initiates the flow when a new customer sends their first message to your business
Incoming messages from Click-to-WhatsApp (CTWA) ad Initiates the flow when a customer clicks on a Click-to-WhatsApp ad and sends a message
Outgoing message sent Initiates the flow when you send a message to a customer
Conversation status updated Initiates the flow when the status of a conversation changes, e.g., from open to closed
New contact added Initiates the flow when a new contact is added to your SleekFlow account
Contact property updated Initiates the flow when a contact’s information is updated
Label added Initiates the flow when a label is added to a contact’s profile
Label removed Initiates the flow when a label is removed from a contact’s profile
Added to list Initiates the flow when a contact is added to a contact list
Removed from list Initiates the flow when a contact is removed from a contact list
Webhook received Initiates the flow when a webhook is received from an external platform